AI Call Detective · Slack-native · 20+ providers

Sherlock knows.

Voice AI monitoring, call debugging & root cause analysis for Slack

Ask in Slack — case closed in under 5 seconds. Or ask nothing: Sherlock monitors 24/7 and posts the case file first.

Free to start · No credit card required

< 5 sec answers20+ providers24/7 monitoringZero dashboards
Slack#call-operations3 members
Sarah
Sarah10:32 AM

Why did 47 calls fail yesterday between 2-4pm?

S
Sherlock CallsAPP10:32 AM

Root Cause

Twilio trunk capacity limit exceeded. Peak concurrent calls hit 120 (limit: 100).

Failure Breakdown

Error 31005Capacity exceeded38 calls
Error 31003Timeout6 calls
Error 31486Busy signal3 calls

Timeline

  • 14:12 — Concurrent calls cross 100 threshold
  • 14:15 — First failure recorded (Error 31005)
  • 15:48 — Peak: 120 concurrent, 12 failures/min
  • 16:02 — Traffic normalizes, failures stop
47 failed120/100 concurrent
Online in your Slack

3+ years in Voice AI showed us one critical tool was clearly missing.

0Enterprise Clients
0Voice AI Agents
0.0M+Effective Calls Handled
~0KHours of AI Conversation

This is the product we wish we always had.

Sherlock Calls

/ʃɜːr.lɒk kɔːlz/·noun·Operations Intelligence

1.The Slack-native operational investigator for teams running production AI. Ask anything about your calls, campaigns, costs, or customers — Sherlock interrogates your entire stack and returns a sourced verdict in under 5 seconds. Connects to Twilio, ElevenLabs, HubSpot, Google Ads, and 20+ more. No dashboards. No code.

2.The consulting detective your operations never knew it needed. Ask and Sherlock deduces — not guesses — tracing evidence across providers, logs, and transcripts until the case is closed. But Sherlock doesn't wait to be asked: it watches your stack and posts the case file to your Slack before anyone knew there was a case to open.

The problem

Without Sherlock

When calls fail, evidence is scattered across Twilio, ElevenLabs, your CRM, and your webhooks — and most teams spend two to three hours piecing it together. Many failures go undetected until customers complain.

“You see, but you do not observe.”

— A Scandal in Bohemia

With Sherlock

<5s

From Slack question to sourced root-cause

20+

Providers investigated in a single question

24/7

Proactive alerts before your customers notice a problem

How it works

Three steps to your
AI call detective

Sherlock investigating call traces
A

@sherlock why did 15% of calls fail yesterday?

S

I traced 342 failed calls across Twilio and ElevenLabs. Root cause: a timeout in the SIP trunk between 18:00-21:00. Here's the full timeline:

342

Failures

3h

Window

SIP

Root cause

“Detection is, or ought to be, an exact science.”

— The Sign of Four

No more information silos

One question.
One channel.
The whole team investigates.

Sherlock's answer lands in the channel — the whole team sees it, anyone can follow up, and the thread becomes your shared case file. No switching tabs, no forwarding logs.

#operations-alerts15 members
A

Alex · 10:42

@sherlock why did 15% of calls fail last night?

S

Sherlock · 10:42

Root cause confirmed: SIP timeout 18:00–21:00 UTC. 342 calls affected across Twilio + ElevenLabs. Carrier-side issue — no action needed on your infra. Full timeline attached.

M

Maria · 10:44

@sherlock any enterprise accounts in that window?

R

Rafael · 10:45

@sherlock cost impact? need it for post-mortem

🔍 4✅ 3+2 replies in thread

Capabilities

Every answer your team needs — including the ones nobody asked.

Ask and Sherlock answers in seconds. Don't ask and Sherlock surfaces what you missed. 20+ providers, one Slack thread, zero dashboards.

Start free

“To a great mind, nothing is little.”

— A Study in Scarlet

Ask Sherlock Calls about any call in Slack. Get details, status, duration, events, and errors from Twilio or Genesys in one question — it fetches everything automatically.

listCallsgetCallDetailsgetCallEventsfindCallByPhone

Search through ElevenLabs conversation transcripts right from Slack. Find specific moments, keywords, or patterns across hundreds of calls instantly.

getTranscriptsearchTranscriptsgetConversationgetAgentStats

Correlate call outcomes with ad campaigns. Ask "Which Google Ads campaign drove the most qualified calls this week?" and Sherlock Calls cross-references call data with Google Ads, Meta Ads, and Analytics.

Google AnalyticsGoogle AdsMeta AdsCampaign attribution

Sherlock Calls connects to HubSpot to enrich call data with CRM context. Ask "What deal stage is the caller from +34 611...?" and get the full picture — calls, contacts, and pipeline in one answer. Salesforce and Dynamics 365 coming soon.

HubSpotContact lookupSalesforce (soon)Dynamics 365 (soon)

Ask "What did calls cost this week?" in Slack and get an instant breakdown by provider. Spot anomalies, track spending trends, and optimize per-call economics.

getCostAnalysisgetUsageRecordsgetAccountBalance

Sherlock Calls builds a unified timeline across Twilio, ElevenLabs, your CRM, and ad platforms. See the full journey — from ad click to call to deal closed — posted as a clean thread in Slack.

correlateCalltraceTimelinecrmLookupadAttribution

Works in Slack today, with WhatsApp, Telegram, and email coming soon. Connects to voice providers, CRMs, ad platforms, and analytics — each integration is a plugin.

SlackTwilioHubSpotGoogle Ads+30 more
Elementary

The answer is always in your data

Most tools give you data. Sherlock gives you conclusions. A detective who traces every thread to its source — and never stops watching for new ones.

“There is nothing more deceptive than an obvious fact.”

— The Boscombe Valley Mystery

From our own operations

How Sherlock helped us

We deployed voice AI agents for 20+ enterprise clients before building Sherlock. These are three of the investigations that proved we needed a better tool.

Leading EdTech Platform — Education
Education

15h/wk

Debug time saved

340+

Issues detected

99.2%

Uptime achieved

twilioelevenlabs

Catching 340+ Silent Call Failures During Student Enrollment Peaks

A leading EdTech platform's student support calls were silently failing during enrollment peaks — with no dashboard surfacing it. Sherlock traced the root cause in hours.

Digital Mortgage Broker — Finance
Finance

34%

Cost reduction

<2 min

Avg debug time

$12K

Monthly savings

twilio

Cutting Voice AI Costs 34% by Exposing Hidden Duplicate Calls

A leading digital mortgage broker's voice AI spend was climbing without explanation — Sherlock revealed duplicate calls and inefficient TTS usage draining their budget.

Online Car Marketplace — Automotive
Automotive

3x

Completion rate

48h

Time to insight

Zero

Manual reviews

twilioelevenlabs

Finding the 25-Second Prompt Killing 60% of Post-Sale Surveys

The country's #1 car marketplace had a 4% survey completion rate — Sherlock transcribed thousands of calls and found the exact prompt causing 60% of disconnects at the 25-second mark.

National Real Estate Servicer — Real Estate
Real Estate

6

Agents unified

<5 min

Time to answer

20h

Hours freed/week

twilioelevenlabs

Unifying 6 AI Agent Teams into a Single Source of Truth

One of the country's largest real estate servicers ran 6 different AI voice agents with a separate dashboard for each. Sherlock became their single cross-agent source of truth in Slack.

European SaaS Company — SaaS
SaaS

40%

Fewer drop-offs

Real-time

Monitoring

2x

Activation rate

twilioelevenlabs

Pinpointing the Onboarding Question That Stalled 40% of New Users

A leading European SaaS company had a high onboarding call drop-off rate but no tooling to analyze what happened inside those conversations. Sherlock found the bottleneck in hours.

Major Distance Learning Institution — Education
Education

1.4K

Recovery calls/week

37s

Avg connected call

2%

Weekly lead recovery

twilio

Recovering Unreachable Leads by Tracing the Optimal Outreach Window

A major distance learning institution had thousands of leads marked unreachable after failed contact attempts. Sherlock analyzed outreach patterns to identify the contact windows that actually converted.

Common questions

Before you ask Sherlock

Sherlock Calls is a Slack-native AI investigator for operations teams. It connects to Twilio, ElevenLabs, Vapi, HubSpot, and 20+ more providers via OAuth, investigates call failures and operational questions in plain English, and delivers sourced answers in under 5 seconds — no dashboards, no code changes required.

Yes. The Starter plan is $0 — no credit card required. It includes 8,000 credits per Slack workspace so you can run your first investigations immediately. Team plans start at $50/month for 50,000 credits (auto-refreshing monthly) when your team needs more.

None. Sherlock connects to your existing providers via OAuth and reads what is already there. No SDK, no code changes, no config files, no agent installation. Connect and ask — the first investigation runs in under 2 minutes.

Twilio shows Twilio. ElevenLabs shows ElevenLabs. When a call fails, the root cause spans both — plus HubSpot, Google Ads, and 20+ other providers. Sherlock correlates them all in one sourced answer, posted in your Slack thread. No tab-switching. No finger-pointing between vendors.

Sherlock connects to Twilio, ElevenLabs, Vapi, Retell AI (invite-only beta), Genesys, Amazon Connect, HubSpot, Google Ads, Meta Ads, Google Analytics, Datadog, and 20+ more. All connections are via OAuth — no SDK or code changes required.

Both. Sherlock answers questions you ask (reactive investigation) and proactively monitors your stack for failure spikes, latency anomalies, and cost deviations — alerting your Slack channel before you knew there was a problem. Daily and weekly digest briefings run automatically.

“Nothing clears up a case so much as stating it to another person.”

— Silver Blaze

Pricing

Get started for free. Upgrade when your call volume grows.

A team of 4 engineers spending 3 hours each on one call failure costs $1,800+ in lost time. Sherlock finds the same answer in under 5 seconds — and costs less than a single hour of that investigation per month.

Starter

$0/month

8,000 credits (one-time) per Slack workspace

Includes:

  • Ask Sherlock anything in Slack threads & DMs
  • Investigate calls across Twilio, ElevenLabs & Genesys
  • Cross-service correlation & call timelines
  • Transcript search & conversation analysis
  • Per-call cost breakdowns
Most Popular

Team

$50

per Slack workspace, per month

Everything in Starter, plus:

  • Monthly credits auto-refresh — Sherlock never stops investigating
  • Scheduled reports: daily failure alerts, weekly cost summaries, custom audits
  • Root cause analysis with error chain tracing across providers
  • HubSpot CRM integration

Enterprise

Custom

More powerful model for your team

Everything in Team, plus (typical):

  • Google Ads, Meta Ads & Google Analytics call attribution
  • Custom integrations with internal tools & APIs
  • Dedicated onboarding + custom alert rules
  • SLA + priority support channel
  • Invoicing + custom billing terms & DPA

Prices shown excl. VAT. EU customers may be subject to applicable local taxes (Spain: 21% IVA).

“No man burdens his mind with small matters unless he has some very good reason for doing so.”

— A Study in Scarlet

Who built this

Built by a team that lived this problem

20+

enterprise clients
in production

3+

years building
voice AI in production

2.5M+

voice AI calls
handled

3

founders,
one shared frustration

Every time a call failed at 3am, the evidence was split across three or more dashboards and databases that didn't speak to each other. Over three years running voice AI for 20+ enterprise clients across Southern Europe and Latin America, we rebuilt those investigations and timelines manually — every single time.

Sherlock is the tool we kept wishing existed — so we built it.

Built to scratch our own itch · Madrid, Spain · 2025

“Education never ends, Watson. It is a series of lessons, with the greatest for the last.”

— His Last Bow

The game is afoot.
It never stops.

Sherlock never clocks out. Every provider under observation. Every anomaly investigated. The case file in your Slack before it existed in your mind.

No credit card required · Cancel anytime